BITCON 2024

Driving Innovation: Bridging Technology and the Gig Economy offers a deep dive into how HERide, a pioneering female-friendly rideshare company, was built from the ground up by two founders juggling day jobs. With one founder’s expertise in computer science and the other’s in marketing, this talk unveils the journey of overcoming the gig economy’s hurdles through strategic cybersecurity measures and effective project management, all while maintaining a steadfast commitment to safety and inclusivity.

Attendees will be guided through the bootstrap challenges faced, the innovative solutions crafted, and the impactful lessons learned in creating a platform that not only prioritizes the well-being of its users but also empowers women within the gig economy. This session is a testament to what can be achieved with a clear vision, a strong partnership, and a dedication to making a difference in the tech world.

Whether you’re an entrepreneur, a tech enthusiast, an IT professional, or someone interested in the gig economy’s future, this talk will provide valuable insights into the complexities of starting a tech-based company, the importance of community-led growth, and the potential for technology to foster more inclusive and safe work environments. Join us for an inspiring journey of innovation, resilience, and empowerment.